Building Economic Sustainability through Tourism Project

Students of the Ammon Applied University College learn about tourism career opportunities

As part of USAID BEST efforts to increase the number of tourism ventures in Jordan and to support the growth and sustainability of existing tourism start-ups, a career planning and entrepreneurship session was held for students of the Ammon Applied University College. USAID BEST implemented the session in partnership with the Development and Employment Fund, Jordan Investment Commission, Microfund for Women and Ministry of Tourism and Antiquities.  

Around 40 students attended the session, which gave a broad overview of the tourism sector in Jordan, available investment incentives and existing lending programs for projects and startups. This information helped students learn about the options and opportunities available to them to open their own businesses.

“The industry topics presented were ones we didn’t know of and useful if looking to open businesses,” said attending student Zachariah Katoot. He added, “As someone who’s looking to enter the hotel sector as an employee, the detail provided on the tourism sector’s current labor gap and needs was invaluable. Having ambitions is one thing, but it’s important to develop those ambitions as well.”   

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