Building Economic Sustainability through Tourism Project

Jordan Tourism Association receives international award

5 Nov 2018

The Jordan Tourism Association (JTA) received the 2018 World Tourism Award today at the World Travel Market in London for its commitment to developing, maintaining, and promoting the Jordan Trail. 

USAID BEST continues to support JTA to increase the economic opportunities for the families living in the 52 villages along the trail. USAID BEST support has included helping to establish JTA as an organization, way-marking the Jordan Trail, building capacity of guides, as well as supporting tourism experiences and offerings along the trail and marketing it. Since the official launch of the Jordan Trail in 2016, hikers on the trail have increased to more than 20,000 each year.
 

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